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Nicola Bate

Senior Consultant

Australia
Nicola is an experienced training specialist and team leader who brings empathy, emotional intelligence and genuine enthusiasm to the challenges of sales training and team development.

Clients say their first impressions are of her boundless, positive energy and her ability to quickly connect with people, encouraging them to come along for the ride. Her hands-on experience in building high-performing sales and recruitment teams inside educational institutions gives her an innate understanding of the sector’s unique challenges, allowing her to create more nuanced and relevant strategies and techniques.

As a shrewd and thoughtful observer of people, Nicola is very good at quickly pinpointing and nurturing the strengths of individuals, and assessing team dynamics to cultivate significant improvements.

Participants in her innovative programs feel genuinely empowered, gaining fresh, unexpected perspectives and skills, enabling them to reach new heights in their work.

Nicola’s expertise in stakeholder relationship management and international operations has delivered excellent results for teams in sales and communications, and lead conversion, and in developing the student recruitment experience through authentic connection.

Talk to me about

Major projects

  • Developed Edified’s Sales Training program for recruiters and conversion teams.
  • Founded Edified’s coaching program for recruitment professionals.
  • Designed and created Edified’s online Ethical Sales Training for Agents program in partnership with ICEF.

Before Edified

Before joining Edified, Nicola worked in senior leadership positions in Australia at Macquarie University, and in the UK at Bucks New University. She’s led high-performing teams with responsibilities including developing new market entry strategies, reforming agent networks and product development, and driving recruitment and conversion. She has also led the design and build of a new international office from scratch, including the re-engineering of recruitment teams, structures and functions, the setup of regional offices, and the re-creation of agent networks.

After hours

When not navigating the twisty back roads of student recruitment or agent management, Nicola can be found cruising the wide-open freeways of Australia in her uniquely designed, campervan ‘Taj’. And when she’s not behind the wheel, she’ll most likely be juggling the intricacies and arrangements of global friendships – because why make life easy and limit your social circle to just one time zone!

Aslan – Nicola’s strawberry-blonde cocker spaniel with ears as big as his heart