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Ben Martin

VET and Student Acquisition Expert

Ben has more than 20 years of experience working in international and domestic education with a strong focus on the VET/TAFE sector. Most recently, Ben has held regional and state-wide leadership roles with TAFE NSW

Ben has more than 20 years of experience working in international and domestic education with a strong focus on the VET/TAFE sector. Most recently, Ben has held regional and state-wide leadership roles with TAFE NSW working with complex and diverse teams across Marketing, Admissions and Student Services functions.

Ben is a strategic thinker with a keen focus on driving service enhancements and operational efficiencies through use of technology, streamlining processes and optimising organisational structures. Clients are often impressed by his impeccable attention to detail and nuance, and the clarity he provides on practical issues while simultaneously maintaining a solid view of the strategic imperatives.  

Ben’s areas of expertise include student acquisition, lead generation, enquiry management, admissions, change management and online learning.

Ben is passionate about driving customer experience across student recruitment and onboarding and has helped teams to successfully negotiate the complexities and challenges of large-scale organisational change.

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